Oct 24 2019
In 2012, we were trying to solve client’s internal sales communication challenge. The latter lead us to recognizing virtually unused advertising potential: email.
Today we take advantage of this newly recognized potential with a professional …
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Oct 18 2019
The first 50 milliseconds are enough to create a first impression. The first three seconds are enough for the key decision: to be or not to be. Active attention fades after the first eight seconds. When it comes to short messages on electronic …
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Oct 15 2019
When AdSigner was still in the testing phase but was already fully functional, something unexpected happened. In only one month, our employee working as a secretary achieved over 10,000 banner views by sending the usual business emails.
This means …
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Oct 10 2019
Quality business can be roughly divided into 3 basic pillars:
A smart business plan that knows your goals, timelines, resources’ availability, capabilities and limitations, advantages and required improvements, as well as a plan B. It is a plan that …
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Oct 7 2019
Surely, we all have a client we are especially fond of. In our case, this is Nada who owns a flower shop. Actually, she runs a garden centre and a huge tree plantation, to be more precise. Whenever we visit her, she gives us some kind of plant, a …
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Oct 4 2019
Did you ever have to code an email signature for a client or clients?
You may be thinking that it’s a piece of cake, just a few simple HTML tags and we are done, BUT then you must deal with countless tables, inline CSS and Microsoft Word rendering …
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Sep 30 2019
In 2018, the annual costs of advertising campaigns ranged from a few cents per click to $120,000 paid by small, and $50 million paid by large companies. With the Google Ads platform alone, Google generated $116.3 billion in revenue. The financially …
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Sep 13 2019
Email as a sales tool is 40 times more effective than social networks. In 2018, both channels shared a similar number of users, yet their performances cannot be compared. Email marketing shows a significantly better CTR (click-through rate) and …
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